It has been a while I posted blogs to Hungarian Dental Travel’s site. Well, I guess we are all very busy at the beginning of the year and most of us still are in the limbo of catching up from the holidays.
I have to say I love Twitter. Please, let me know what you think of it, but I love interacting with people and finding out gossip. And I tend to follow few celebrities, as well. Anyway, in previous blogs I taled about Kim Kardashian and her dental tweets, now I am reading how Khloe Kardashian is charging $8,000 or £5,000 for a tweet to promote a service, according to the Daily Mail. What’s more the paper highlighted ne offering an express teeth whitening service. (http://www.dailymail.co.uk/news/article-2092561/Katie-Price-Rio-Ferdinand-centre-Snickers-Twitter-advertising-probe.html).
The Daily Mail article comments on Charlie Sheen, as well, -who was a topic of my blog not long ago (http://hungariandentaltravel.co.uk/charlie-sheen-and-his-teeth)- explaining how he also charges $8,500 per Tweet – or £6,000, according to the PR industry.
I personally have no problem, if a celebrity shares positive or negative shopping experience, or opinion on a brand or on a dentist. But if it is paid for they should display that clearly, other than that it feels cheating, that’s all.
Expensive dentists in the USA and UK can easily pay a celebrity to tweet about their service. They make enough money to pay out. Those dentists, who are trying to offer affordable dental treatments will suffer. Travelling to Hungary or anywhere else in Europe for cheaper dental work can be seen as a strange choice, so dental patients are looking for a reliable resource. Would Twitter serve this purpose? Not sure….